In an earlier blog post, I stated that customers are craving convenience and are flocking to retailers who add value to their shopping journey. What is value...

Think about the Friday night HS football game that the community rallies around. Or the annual 5K race through downtown. Or the local chamber of commerce who...

As a follow up to my post "6 Ways to Use Digital Marketing to Drive Retail Sales", here is an infographic that summarizes key themes. #retail #infographic #d...

There’s no other way to say it: We’re living in a digital world. And marketers are responding. In 2018, marketers are shifting their budgets towards digital ...

Regardless of the size of the retailer, having a local presence can pay dividends. Online behemoth Amazon, is moving into physical retail with bookstores, in...